I thought I remember seeing that the bus was free last year on New Year's Eve in Jacksonville. This year (2018), that seems to have been replaced by a free tow system. Makes sense, really. The bus is so ineffective in getting anyone home in Jacksonville, since everything tends to be so spread out. Since everyone has a vehicle, the tow service gets your sleigh home with you, too, instead of having to bum a ride back to wherever the party was.
